Customer Finders was built upon nine years of online and offline retail, direct and integrated marketing experience working for and consulting to multi-channel retailers from Saks Fifth Avenue to smaller companies in various industries, both domestically and internationally.
Allison has spent many years in marketing on the client side of multi-channel retailer, Saks Fifth Avenue, as well as start-ups, NetGrocer and HomeClick. She was an early marketer who entered the Internet industry in 1995 and leveraged her multi-media, interactive and direct marketing background for several years consulting to retailers on their marketing strategy and business development needs before starting Customer Finders.
Allison is a published expert on paid search engine marketing and has participated on panel discussions. She is a member of NYNMA, DMA, volunteered with Shop.org. Allison earned a M.S. in Direct Marketing and Integrated Marketing Communications from Northwestern University.